30th May 2018

Keywords Studios acquires Fire Without Smoke

Keywords Studios, the international technical services provider to the video games industry, today announces that it has acquired Fire Without Smoke Ltd (“Fire Without Smoke”), further strengthening the Group’s art services line.

Founded in 2013 and with offices in London and Montreal, Fire Without Smoke provides a full suite of creative and marketing services to game publishers and developers, creating assets such as game trailers, marketing art and materials for esports events, and providing marketing consultancy and general design services to the video game industry.

Fire Without Smoke works with major game publishers such as Square Enix, Riot Games, Deep Silver, Sega, and Capcom. Founder Will O’Connor will continue as Managing Director and the other founders, together with the rest of the talented team, will also remain with the business.

Andrew Day, CEO of Keywords Studios commented:

“Fire Without Smoke’s specialised offering represents an excellent addition to Keywords Studios’ existing capabilities and adds some exciting new services to our global service platform. Their expertise in creating stunning CG trailers will be of great interest to Keywords’ client base, as will their broad suite of creative services, including marketing content for esports events. We are delighted to welcome the talented and passionate teams of Fire Without Smoke to the Keywords family as we continue to build the business around the world.”

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