Connecting with a New Generation of PC Gamers
Keywords Studios Marketing Services
Find, Attract and Engage Your Fans
Innovations in cloud gaming, developments in PC hardware, the growing popularity of the handheld PC form factor and the frequency with which publishers are bringing games that were once console exclusive to PC have transformed PC gaming in 2025. Once the domain of enthusiasts, developments over the past few years have lowered the barriers to entry to players and have produced an irresistibly compelling proposition.
As more gamers grow curious about the potential of PC gaming, there’s a growing opportunity for hardware manufacturers, if they can connect authentically with gaming audiences. Keywords Studios Marketing Services are well placed to help you open that door.
Games-Native Marketing Services
We’ve provided marketing services to the Video Games industry for nearly 20 years. We’re marketers, but gamers first, and are passionate about helping connect audiences with the best gaming experiences. Through our experience working with developers, publishers and platforms we understand what makes gamers tick, and how to connect with and build excitement among discerning audiences.
A Marketing Partner that Scales with You
Plan and execute marketing campaigns that bring new players into your community. With specialists in PR, influencer marketing, community management, social media and campaign management, we can provide 360-degree marketing services, scaling to provide everything from tactical, one-off campaign support, to acting as your fully outsourced marketing team.
Creative Story Tellers Creating Memorable Trailers
Story telling is at the heart of what we do. We work with our clients to create emotional and resonant trailers and video content that underpin major marketing moments and help build momentum and excitement with gamers globally. As innovations in PC gaming bring more ways for gamers to experience their favourite games, bringing those experiences to life is critical to help gamers understand their potential.
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Get in touch with our service teams to imagine more for your IP.
Case Studies
Bury Boring: How Waste Creative Helped Opera GX connect with Gamers (Feat. Eric André)
Connecting with UK Audiences: How Waste Creative Helped Build Brand Awareness for Nintendo
Marvel Rivals: Building Community from Day One
The Power of Partnership: Our Clients
Full-Service Marketing Partner
When you work with Keywords Studios, you work with talent from our group of bespoke specialist marketing agencies. We’ll work with you to design a marketing solution that aligns with your strategy, and define an engagement model that streamlines project management. Our centralised Solutions simplify admin and finance across the group, freeing you up to focus on telling your game’s story.
Recent Awards
NYX Game Awards
Vega Digital Awards
PR Week People and Places
