Strategy & Insight | Keywords Studios Plc

Developing an in-depth understanding of your audiences, and enabling you to serve them better.

You know the game you want to make and how to make it. But are you confident you understand fully and comprehensively the demands and preferences of all its potential audiences across the world?

Keywords Insights draws on our international expertise and research capabilities to make sure the answer to that question will be a resounding, confident 'yes'.

We can deliver everything from market and user research to local or international brand integration to a full go-to-market strategy based on a fully up-to-date, bespoke suite of market insights and our unbeatable reach and reputation.

Let Keywords Insights tell you everything you need to know about every audience everywhere.

Marketing Campaign Planning

Success starts with a well-planned campaign. We have the expertise to help you define and execute your marketing initiatives.

We work with you to define the goals, strategies, and tactics required to effectively promote your title to your target audience. Working at campaign level also allows us to line up our teams to ideate and execute on the content for timely delivery.