The Game Business Podcast: The Uncomfortable Truth About AI
“You can have the best AI tools, you could be using the best AI models in your development pipelines. But if you don’t have the culture within your organization to support that, that’s where I think a lot of these studios fall over.”
Join Jon Gibson, Head of Transformation at Keywords Studios, on The Game Business Show as he talks through his experience with the use of AI in the industry, and his opinions on where most studios go wrong.
While the number of developers adopting AI into their workflows continues to grow, 52% of them express concerns about the impact of it on their work, in large part stemming from uncertainty about why they’re using it and how it affects their roles specifically.
Jon argues that the studios seeing real success are the ones who acknowledge the limitations of AI, and recognize it as a tool to support developers for specific, clearly defined purposes, not replace them or act as a ‘fits all’ solution..
This podcast episode is a thoughtful discussion about culture, trust, adoption, and how the experts are navigating the “chaos phase” of AI development right now.
You can listen to it here (Jon's interview starts at around 9:40)