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2024
Services

ICHI x Bungie: Marketing Case Study

Date Published: 11/09/2024

“Our campaign had to establish that Destiny was entering a new era, both in narrative and tone.”

ICHI, a Keywords Studio, partnered with Bungie to breathe new life into the Destiny franchise and inspire audiences old and new. The result? Universally acclaimed expansion campaigns and a franchise revitalised.

Read the full story here.

Three video games characters with glowing weapons drawn.

The Power of Partnership: Our Clients

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