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Keywords Studios and Women in Games Renew Partnership for Fifth Consecutive Year

Keywords Studios is proud to announce the renewal of our partnership with Women in Games, marking five years of collaborative work to build a more inclusive and equitable global video gaming community.

Date Published: 19/01/2026
Logo of Keywords Studios and Women in Games side-by-side on a blue background.

For the fifth year running, Keywords Studios will serve as the primary sponsor for the Women in Games Individual Ambassador Programme. Since its inception, this partnership has been rooted in a shared mission: to tackle gender inequality and address underrepresentation across all levels of the industry.

A Growing Global Network

The impact of the Individual Ambassador Programme has scaled significantly over the last half-decade. What began as a local initiative has blossomed into a powerful global movement. Today, the programme supports:

  • 2,600+ Ambassadors worldwide.
  • Representation in 80 countries.
  • Impact across community meet-ups, career development support, and industry advocacy.

With the continued support of Keywords Studios, the programme has seen a remarkable increase in reach, allowing Ambassadors to engage with studios and educators to champion gender equity in their own local ecosystems.

Renewing our partnership with Keywords Studios for a fifth year is a powerful vote of confidence in the Women in Games Individual Ambassador Programme and in the incredible people who make it what it is. Together, we have built a truly global network of advocates who are driving real change in their communities and across the industry. We are excited to deepen this collaboration and take the programme even further in the year ahead.
Dr. Marie-Claire Isaaman 
CEO, Women in Games

Join the Movement: Become an Ambassador

As we enter this milestone fifth year, Keywords Studios and Women in Games are looking for more passionate individuals to join this thriving network. The Individual Ambassador Programme is open to women, people of marginalized genders, and all allies who are committed to making the games industry a fairer, more representative place to work.

Why join the programme?

  • Networking: connect with a global community of like-minded professionals.
  • Development: gain access to exclusive events, knowledge-sharing sessions, and leadership opportunities.
  • Impact: equip yourself with the tools to drive diversity and inclusion initiatives within your own organisation or region.

Ready to make a difference? We invite anyone who shares our vision for a more inclusive industry to apply today.

Sign up to become a Women in Games Ambassador here

We’re delighted to continue our partnership with Women in Games through the Individual Ambassadors Programme. It provides a valuable space to learn, share experiences, and receive meaningful support as Ambassadors navigate their careers. In turn, Ambassadors form a global community advocating collectively for a more equitable and inclusive games industry. As we look to grow the programme’s reach and impact this year, anyone who cares about a more representative and fairer industry is warmly invited to join us.
Athena-Maria Enderstein 
Global Head of DEIB, Keywords Studios

Learn more about Keywords Studios